TRADEMARK REGISTRATION IN THE PHILIPPINES

Why is it Important to Register a Trademark?

One of the most valuable assets of an organization is its brand. Registering a trademark means that the symbol, word, phrase, or design that identifies and distinguishes your product or services over others will be protected and reserved for your use only.

Below are the following you may register as trademarks:

Word Mark

Figurative Mark

Composite Mark

Aspect of Packaging

Sound, Movement Hologram, or others

Color

3D Shape

Certification Mark

Collective Mark

Madrid Filing Vs. Direct Filing

Madrid Filing

Direct Filing

The applicant will be able to file a single application that will cover multiple countries The applicant will need to file separate applications for each country. (eg. IP Registration in the Philippines)

Requires a previously filed or registered national or regional trademark application or registration. Does not require a previously filed or registered national or regional trademark application or registration.

The World Intellectual Property Organization (WIPO) has streamlined and centralized the process. Dealing with the national trademark office of each country.

When opposed to filing separately in each country, this can result in cost savings. More flexibility and control over budget and filing process.

Exclusive only to countries that are members of the Madrid protocol. Available to all countries

This may result in stricter examinations and procedures. Examinations and procedures may vary depending on the country where you are applying.

Take note that if you are filing under the Madrid Protocol System, prior to filing an international application, the applicant must first you must first register the trademark or file an application in your origin country.

A country of origin is a member of the Madrid Protocol where the applicant is a resident, a national or an applicant with a real and effective industrial or commercial establishment.

What We Offer

Our wide range of experienced trademark professionals is ready to assist you with the entire trademark registration process.

Eligibility Assessment

Determine the Countries of Interest

Conducting a Search

Filing Trademark Application Through the IPOS

Review and Registration

Domestic Examination

Trademark Maintenance and Renewal

Streamline Your Trademark Registration

Protecting your brand name and reputation is one of the most important parts of doing business. Having a clean and genuine trademark will result in a competitive advantage as it distinguishes your products and services from others. Our experienced trademark specialists are willing to help you with the whole trademark registration process.